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NASCAR and Next League to enhance AI focus in expanded tie-up

By
Tariq Saleh (Sportcal)
October 14, 2026

Sportcal highlights NASCAR's expanded partnership with Next League, emphasizing a stronger focus on AI-driven innovation and digital transformation. Building on more than a decade of collaboration, the partnership aims to accelerate development, streamline operations, and deliver more personalized, engaging digital experiences for NASCAR fans.

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