{"id":1070,"date":"2025-11-05T11:32:33","date_gmt":"2025-11-05T16:32:33","guid":{"rendered":"https:\/\/nextleague.com\/?p=1070"},"modified":"2025-11-05T11:36:33","modified_gmt":"2025-11-05T16:36:33","slug":"next-league-nascar-strategic-partnership","status":"publish","type":"post","link":"https:\/\/nextleague.com\/pt\/next-league-nascar-strategic-partnership","title":{"rendered":"Next League e NASCAR Anunciam Expans\u00e3o de Parceria Estrat\u00e9gica Multi-Anual"},"content":{"rendered":"<p><em><strong>A expans\u00e3o da parceria faz parte de um esfor\u00e7o mais amplo para construir uma plataforma digital mais din\u00e2mica e centrada no f\u00e3.<\/strong><\/em><\/p>\n\n\n\n<p class=\"translation-block\"><strong>NOVA YORK, NY e CHARLOTTE, NC<\/strong> - 5 de novembro de 2025 - Next League, a empresa l\u00edder em servi\u00e7os de tecnologia que projeta e opera tecnologias complexas para as maiores marcas esportivas do mundo, anunciou oficialmente hoje uma nova parceria estrat\u00e9gica e multi-anual com a <a href=\"https:\/\/www.nascar.com\/\" target=\"_self\">NASCAR<\/a>. As organiza\u00e7\u00f5es trabalham juntas h\u00e1 anos, com a Next League sendo respons\u00e1vel por partes essenciais da estrat\u00e9gia digital e das plataformas tecnol\u00f3gicas da NASCAR desde 2012.<\/p>\n\n\n\n<p>Essa expans\u00e3o refor\u00e7a para o mercado que a NASCAR reconhece que novas tecnologias s\u00e3o cr\u00edticas para o crescimento futuro do neg\u00f3cio. A Next League, com foco ampliado em como tecnologias emergentes e inova\u00e7\u00e3o em IA transformam a forma como organiza\u00e7\u00f5es esportivas engajam os f\u00e3s, ampliam lealdade, impulsionam e diversificam receitas, ajudar\u00e1 a NASCAR a aprofundar conex\u00f5es com f\u00e3s em todos os pontos de contato - desde conte\u00fado e experi\u00eancias ao vivo at\u00e9 dados e al\u00e9m. Juntas, as organiza\u00e7\u00f5es garantir\u00e3o que a NASCAR permane\u00e7a \u00e0 frente das mudan\u00e7as de comportamento do f\u00e3 e de como essas tecnologias emergentes continuar\u00e3o definindo a forma como o p\u00fablico vivencia o esporte.<\/p>\n\n\n\n<p>\u201cEstamos animados para ampliar nossa rela\u00e7\u00e3o de longa data com a Next League criando novas formas de engajar f\u00e3s e alcan\u00e7ar novas audi\u00eancias,\u201d disse Tim Clark, Vice-Presidente Executivo e Chief Brand Officer da NASCAR. \u201cEsta pr\u00f3xima fase nos posiciona para liderar em um cen\u00e1rio digital em r\u00e1pida transforma\u00e7\u00e3o, com a Next League nos ajudando a desenvolver ferramentas e insights para aprofundar essas conex\u00f5es. Estamos construindo juntos uma plataforma digital mais din\u00e2mica e fan-first, preparada para a pr\u00f3xima gera\u00e7\u00e3o de engajamento.\u201d<\/p>\n\n\n\n<p>\u201cTivemos a sorte de trabalhar com o time da NASCAR por mais de uma d\u00e9cada e estamos muito contentes em fortalecer essa base com a expans\u00e3o desta parceria,\u201d disse David Nugent, CEO da Next League. \u201cJuntos vamos reimaginar a experi\u00eancia digital do f\u00e3 atrav\u00e9s de pessoas, tecnologia e um foco profundo em inova\u00e7\u00e3o. Com nossa experi\u00eancia extensa no ecossistema esportivo e entendimento profundo da NASCAR e de seus f\u00e3s, sabemos que estamos em uma posi\u00e7\u00e3o \u00fanica para ajud\u00e1-los a construir novas formas de conex\u00e3o com o esporte que amam. Estamos entusiasmados em moldar a pr\u00f3xima gera\u00e7\u00e3o de engajamento de f\u00e3s juntos.\u201d<\/p>\n\n\n\n<p>A miss\u00e3o da Next League inclui colaborar com organiza\u00e7\u00f5es esportivas, como a NASCAR, em investimentos que gerem impacto social duradouro. Como parte desta expans\u00e3o, a Next League far\u00e1 um compromisso significativo com a The NASCAR Foundation, uma institui\u00e7\u00e3o nacional dedicada a melhorar a entrega de programas e servi\u00e7os de sa\u00fade e bem-estar para crian\u00e7as nas comunidades onde a NASCAR compete.<br><\/p>","protected":false},"excerpt":{"rendered":"<p>Expanded partnership is part of broader effort to build a more dynamic, fan-first digital platform NEW YORK, NY AND CHARLOTTE, NC - November 5, 2025 - Next League, the leading technology services company that architects and operates complex technologies for the largest sports brands in the world, today formally announced a new, multi-year strategic partnership [&hellip;]<\/p>","protected":false},"author":10,"featured_media":1071,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-1070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Next League and NASCAR Announce Expanded, Multi-Year Strategic Partnership | Next League<\/title>\n<meta name=\"description\" content=\"Next League and NASCAR announce an expanded multi-year strategic partnership to accelerate digital innovation and build a more dynamic, fan-first platform.\" \/>\n<meta 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